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Industry News
Corn litter looks like the easiest move a cat owner can make: it is plant-based, light, low-dust, and clumps well. Then, in a humid week, the litter box starts to smell sour. That contrast is why cor...
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Exhibition
From September 4 to 6, 2026, Sincere had the pleasure of participating in the Indonesia International Pet Expo (IIPE) at ICE BSD City, Indonesia.
As one of the important pet industry events in Indones...
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Industry News
A 35-liter box of clumping clay litter weighs close to 30 kg, and anyone who has carried one up three flights of stairs remembers it. That number explains most of the appeal of lightweight cat litter...
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Exhibition
SHANGHAI, China – Held at the Shanghai New International Expo Centre from August 19 to 23, 2026, the 28th Asia Pet Expo welcomed Sincere Group, a key upstream supply-chain enterprise in the pet care i...
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Industry News
Tip a little water onto a handful of sodium bentonite and you can watch why this clay has dominated the clumping litter category since the mid-1980s: within seconds, the granules swell, gel together,...
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Industry News
You scoop the box, and a cloud of dust rises before you can blink. Your cat sniffs, circles the tray, and walks away. If that scene sounds familiar, you have probably considered switching to a plant-...
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Industry News
Introduction
If you have been using clay cat litter for years, you are not alone — it has been the default choice for decades. But in 2026, a growing body of research and shifting consumer habits are...
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Industry News
A three-month-old bag of pure tofu litter can start feeling less convenient and more like a compromise. The clumps still hold, but ammonia odor builds faster when the weather turns humid. Switch to p...
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Industry News
Mineral cat litter is not one formula
Mineral cat litter looks simple in a photo, but the bag can hide very different products. A sodium bentonite formula that forms a firm clump in seconds, a non-cl...
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Industry News
How Plant-Based Cat Litter Helps Multi-Cat Families Create a Cleaner, Fresher Home
Living with multiple cats brings endless joy — but it also comes with unique litter box challenges. For multi-cat ...
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Industry News
How Crystal Cat Litter Works
When a single cat voids roughly 10–15 ml of urine at a time, the litter substrate must wick that moisture away before bacteria convert urea into ammonia. Crystal cat litt...
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Industry News
1. Is plant-based cat litter really safe for my cat?
Yes, plant-based cat litter is generally safer than traditional clay litter. Made from food-grade materials like cassava, tofu, or corn, it poses...
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Industry News
As global pet ownership continues to surge, pet parents are paying increasing attention to sustainable, pet-safe daily supplies for their furry companions, especially the environmental and health impa...
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Industry News
What Is Silica Cat Litter and How Does It Work?
If the smell of ammonia from a traditional clay litter box returns just two days after a full change, you have already encountered the limitation silic...
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Industry News
The Unstoppable Rise of Cassava Cat Litter
In 2026, one in eight natural cat litter buyers now chooses cassava—a penetration rate that has doubled in just two years. This growth isn’t a passing fad. ...